Free social media tools & calculators
Measure what happened, price what it is worth, and plan what comes next. Everything runs in your browser — no account, no limits, and 3 of them pull genuinely live data from open public APIs.
Work out how content actually performed, with the right denominator for each network.
Engagement Rate Calculator
Calculate engagement rate for any network with the denominator that platform actually uses — plus how you compare.
Open toolFollower Growth Rate Calculator
Turn two follower counts into a growth rate, a compounding daily rate and a date you hit your goal.
Open toolSocial Media ROI Calculator
Count the labour, not just the ad spend — the honest return on your social programme.
Open toolPut a defensible number on social work — what to charge, what to pay, what it returns.
Social Media Pricing Calculator
How much to charge for social media management — priced up from delivery hours, not guesswork.
Open toolInfluencer Rate Calculator
What a sponsored post is worth — from reach, engagement quality, niche and usage rights.
Open toolSocial Media Cost Calculator
See what your current scheduling tool really costs per year — and what you could save.
Open toolSize budgets, workloads and growth before you commit to them.
CPM, CPC & CPA Calculator
Every paid-social cost metric from one set of numbers — CPM, CPC, CPA, CTR, ROAS and break-even.
Open toolSocial Ad Budget Calculator
Work forwards from a budget to reach, clicks and conversions — or backwards from a revenue target.
Open toolPosting Workload Calculator
How many hours a month your posting cadence really costs across every network.
Open toolGet a post ready to publish — length, hashtags, tracking links.
Character Counter
Count against every network’s real limit as you type — Instagram, X, TikTok, LinkedIn and more.
Open toolHashtag Generator
Build a balanced hashtag set — broad, niche and long-tail — sized to each platform’s limits.
Open toolUTM Builder
Build clean, consistent tracking links that GA4 will actually group properly.
Open toolPull real public data on an account or post. No login, no API key.
Bluesky Engagement Checker
Enter any handle and get a real engagement rate from live post data. No login, no API key.
Open toolMastodon Account Stats
Live follower, post and engagement stats for any public Mastodon account, on any instance.
Open toolSocial Post Inspector
Paste a YouTube or TikTok URL to pull its public title, author and thumbnail via oEmbed.
Open toolEngagement rate, per network
Each platform measures engagement against a different denominator — followers, reach, impressions or views. These pages use the right one, and explain why it is the right one.
Why these are actually free
No email gate, no trial, no usage cap, no watermark.
They run in your browser
Every calculator is client-side arithmetic. Nothing you type is sent to a server, so there is nothing to gate and nothing to store.
The live ones use open APIs
Bluesky and Mastodon publish public data without keys or quotas, and YouTube and TikTok run public oEmbed endpoints. We are not paying for data, so neither are you.
We build the paid thing too
Schedura is a social media platform. If a calculator shows you a problem worth solving, we would like to be the tool you solve it with — that is the whole business model.